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You Publish?
If you publish on the Internet,
for fun or profit, the game just got a bit
easier.
Mark Victor Hansen (Chicken
Soup for Your Soul) has just created a new free resource for anyone
that publishes on the internet. Videos, eBooks, reports, ect.
Its called You Publish.
Its the web 2.0 approach to selling or marketing your latest
creation. Its great for new publishers and authors because its
going to have the three things that everyone who publishes on the
internet needs - Buzz, Traffic, and Celebrity Name Recognition.
Buzz! People
are going to talk about You Publish, blog about it, and email about it
and your video, book, collection, etc will be part of that buzz.
Traffic! You Publish
is going to have plenty of traffic because its launching with well
over 1,000 authors, musicians, composers, photographers, poets, and
varied creative artists from more than 20 countries. Why not
you?
Celebrity Name
Recognition! Its hard to beat Mark Victor Hanson when it comes to
name recognition on the internet or in the publishing world.
When I got his email, I had to click the link just to see his next project.
It was certainly worth the effort.
Naturally, Here's
a video to show you just how easy it is.
9 Quick
and Easy Steps to Produce a Top Quality Internet Video
By Steve Beard
Copyright Steve
Beard – All Rights Reserved
Big business and smart internet
marketers are rushing to create online videos, infomercials,
product demos, and a lot more. The battle for internet
consumer eyeballs is sizzling now that the majority of US
consumers have broadband connections and FLV video plug-ins.
The good news is that you can produce quality internet video
inexpensively in just a few quick steps. You probably
already have the camera and most of the software you’ll
need.
Here are the key steps you need to follow to produce an
internet video that represents you or your product in the
very best light.
Plan Your Video.
You’ll save lots of time if you plan your video
project in advance. Since you’ll be recording both video
and audio you’ll want to consider such things as location,
lighting, background noise, presenters dress (simple is
better), needed props, cameras, microphones, special
software, or computer support. Putting your plan on paper
will crystallize your project and shorten the time to
posting it online.
Write a Script - Then Rehearse.
Very few people can just walk in front of a camera and ad
lib a smooth presentation – even a short one. Those that
can get paid big bucks – the rest of us write out a script
to make sure we hit the key points and then we rehearse a
number of times to smooth out the rough edges. Let your
personality come through. Using small words and short
phrases will make retakes and editing easier.
Ready – Action – Review -
Retake. First, expect to do a number of
takes and retakes. Your first take or two is to adjust your
camera, check the sound level, and look at the background
and lighting. This will give you or your “On Screen Talent”
a chance to rehearse in front of the camera. Even the
Hollywood Pro’s do this to achieve their best work.
No need to yell “CUT” if you have a screw-up – just
pause - with the camera rolling, regroup, and start again
right before the point that the screw-up occurred. You’ll
edit out that bad footage later.
Capture Your Video to Your
Computer for Editing. Capturing simply means
copying your video to your computer for editing and later
uploading to your site. Depending on your digital camera
and computer combination you may be able to record (capture)
your live video footage directly into your video editing
software as you’re shooting. That’s the best approach for
your first video or two – because you can quickly replay the
scene on your computers large screen.
Most XP computers with Windows Movie Maker allow you to
capture live video from a digital camera with a fire wire
connection. Some Logitech webcams do this using a USB
connection.
Editing your footage
is the key step to producing a quality video. This is where
you put together your best video footage to create a
finished video product. While editing you can add video
from other sources, your web site or company logo, make
transitions between clips, add background music or other
audio, and create intro and exit text. The key editing
point for streaming video on the internet is to keep
everything short and sweet.
Convert or Encode Your Video to
FLV Format. FLV format is the most common way
to show video on the Internet. Since most video editing
software saves files in the .avi or .wmv format you’ll need
a converter or encoder to change it to the FLV format.
Playing Your Internet Video.
The FLV video player is what your viewers will see at your
web site. You’ll need player generating software to plug
your FLV encoded video into a player of your choice. Player
software pricing can range from free to expensive.
Quality players will provide flexible buffering of the
streaming video to compensate for poor internet conditions.
They will also let you add clickable clinks or redirection
urls so you can automatically direct your viewer to the next
step in your marketing process.
Upload Your Video To Your Site.
Your player software generates an HTML file that you or your
webmaster can copy into any web page or any over media that
will support FLV such as eBooks, CD’s, DVD’s, etc. If your
video is headed to a web site then you upload your page and
related FLV file to your site as normal and your video will
be ready for its first viewer.
Test and Review.
The first viewer should be you – checking out load times
with various internet connection speeds, making sure your
urls work, and that the page content around your video
player supports its message. Make changes as necessary to
provide the best viewing experience.
You can learn much more about creating top quality video for
the internet by using the link below to signup for Steve’s
Free 9 Steps Internet Video Training Mini Course!
-----------------------------------------------------------------------------------------
Steve Beard is a 22 year
computer industry veteran, internet technical expert,
webmaster, and the co-owner of an award winning video
production company producing TV commercials and company
videos. Click below to get Steve’s Free 9 Step Video
Training Program plus a list of recommended equipment, video
capture and editing software, and player generating
software.
Free 9 Step Internet Video Training Course
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