Creating a Promotional Video using Power Point 2010
Here’s a promotional video I created for a customer using the timing and graphics animation features of Power Point 2010 and a smooth voice over by Christine. From a script writing, story boarding point of view…… Here, we’re dealing with viewers who know they have a problem and are searching for a solution. With a topic like this, there’s always fine line between overstating the negative content.. sirens, pictures and statistics to get the prospects attention …. and being too casual about a situation thats already causing the viewer serious concern. I used a black background coupled with the pictures of injured seniors to create an initial dark visual mood, then moved to much calmer blue background as the solution was presented and the offer made. The voice over was the secret sauce that tied it all together. Here Christine used a “lite on the drama” – “just the facts” voice to guide the viewer from problem… to solution.. to offer.
This type of video is super easy to do in Power Point 2010. 12 slides, 53 animations, 11 Transitions. The voice over audio was captured from a Plantronic headset mic directly into Sony Sound Forge for a bit of editing. Finally, in PPT, I used the Create Video utility and chose the intermediate size of 852 x 480. The resulting .wmv file was uploaded to YouTube and it created the SD video you see here. By the way, PPT 2010 does not have blazing speed when it come to rendering video.
Category: Video Demo
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