Catch the Video Wave Now
The average time people spent viewing internet video grew 52% between 2008 and 2009. New research from The Diffusion Group (TDG) predicts that “by 2020 the consumption of internet video — content stored and distributed over an IP architecture — will eclipse the consumption of broadcast TV programming”.
The bottom line: (1) internet video is just getting started and (2) big media companies are moving even now to produce video for the internet that will be shown on regular TV but even more importantly, regular TV produced from the beginning to be shown as web video TV. The report shows that the level of competion for internet viewers is rising quickly. Current internet video producers will need to tune up the quality and even the quantity of their videos if they expect anyone to watch them.
Category: Digital TV, Internet Video Acticles, Internet Video Business
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