The average time people spent viewing internet video grew 52% between 2008 and 2009.   New research from The Diffusion Group (TDG) predicts that “by 2020 the consumption of internet video — content stored and distributed over an IP architecture — will eclipse the consumption of broadcast TV programming”. 

The bottom line:  (1)  internet video is just getting started and (2) big media companies are moving even now to produce video for the internet that will be shown on regular TV but even more importantly,  regular TV produced from the beginning to be shown as web video TV.   The report shows that the level of competion for internet viewers is rising quickly.  Current internet video producers will need to tune up the quality and even the quantity of their videos  if they expect anyone to watch them.

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This Only Comes Around Once a Year so listen Up…..

If you do any video at all on the internet – business, marketing, political, green projects – this can add that extra dimension that seperates you from all others.   Copying your audio tracks from your videos gives you a second way to reach your audience – via podcasts, internet radio, itunes, etc.   How to do that is the question.  The anwser is Podcast Secrets which is ….. 

A graduate course in podcasting but it starts at A and takes you all the way to Z and beyond.  Along with video,  I had been using audio on the internet for several years before I took this course last year – so I though I knew a thing or two.   Wrong!   This is absolutely the best documented, example driven eLearning course I’ve ever taken.     Did I mention that its taught live!  The good news is that you’ll learn an amazing amount just by listening to the preview call.  

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We have reached a technological tipping point as the integration of web video, HD TV, and high speed internet access brings high definition content to virtually every computer.   Movies, news, and video from thousands of sources is everywhere. 

While this is great for consummers, it presents a number of very serious issues for entertainment companies, newpapers, and other content providers whose business model does not include delivery of content over the internet.  Many older media companies are in serious financial trouble and some are close to bankruptcy.  

There’s a downside for consummers as well because most of the news and video worth viewing is still produced by professional reporters and videographers who work for old style media companies.  Hopefully, most of these folks will find their way to the net. 

This sea change will bring opportunity to internet videographers who can step up to the challenge of providing HD quality video and audio in large quanities.

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